-Rewrite your company name 20 times:
We were tasked with having to rewrite our logo company name in different fonts 20 times to explore and experiment with varying typography fonts. This logo name was given to me by Mrs Clemence so I stuck with it. I thought of differentiating the possible outcomes of the name Yuli to YL for short with Yves Laurent's style in mind. The fonts are primarily cursive because that was what came to mind when thinking of YuLi as a cosmetic brand.
- Take Notes on Aaron Draplin's Logo Design Challenge Video
I have already done this in the 2.2 post.
- Use the first letter of your company and redraw it seven times in your field notes book
This is to demonstrate the difference of each following:
Symmetry
Asymmetry
Parallel lines
Shadow
Serif flicks
Mirror image
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